Connection as the opposite of loneliness

Having explored loneliness in depth – what it is, how it’s defined, and how it manifests – I now want to approach the topic from a different angle. Rather than solely asking how we might design loneliness away, we should also consider its opposite: connection. I want to take a closer look at how we can foster connection and community. This perspective could serve as a powerful starting point for design. After all, connection is a basic human need. In one of the best known models of human needs (Maslow’s Pyramid) it is located on the second and third level: social security, love and belonging and sense of connection [1]. This is also backed by the self-determination theory of Deci and Ryan, who propose three basic human needs, one of them being relatedness (feeling socially connected to others) [6]. Just as loneliness can isolate and harm our well-being, connection has the potential to uplift and create belonging.

But what is connection? And what makes it meaningful instead of superficial? Many people nowadays consider themselves well connected. They largely attribute this to connections via technology based mediums like social media. But while this bridges distances, it undermines deep human connections due to digital distractions and overload and lack of crucial elements for meaningful and deep connection.

In a world dominated by digital distractions, fostering meaningful connections requires intentional effort. The ease of digital interaction often leads to diminished presence – multitasking during family time, taking calls on dates, or scrolling through social media instead of engaging with friends. These habits dilute the depth of our relationships. To counter this, we can focus on strategies like prioritizing thoughtful communication, using technology to enhance rather than replace connections, building emotional literacy, practicing presence, and stepping away from devices. By doing so, we can recenter on genuine human connections and enrich our relationships, seeking out quality interactions over digital convenience [3]. This can even mean just short exchanges with people we love to increase wellbeing and make us feel better [2].

„our relationships have broadened in scope yet diminished in depth. In our pursuit of speed and convenience, we’ve inadvertently sacrificed the intentionality and deliberate slowness that enrich connections.“ [3]

There are of course several definitions of connection, each with different focus and intention. I have chosen this one as it considers interaction and fits into the research conducted thus far:
„connection is the dynamic, living tissue that exists between two people when there is some contact between them involving mutual awareness and social interaction. The existence of some interaction means that individuals have affected one another in some way, giving connections a temporal as well as an emotional dimension.“ [7]

In reference to non-places I would like to add this quote:
„Technology makes it easier to connect but often replaces in-person contact with less meaningful interactions. Even the increase in self-service kiosks and checkouts at stores cuts down on small talk with strangers, which can help with feeling connected. The shift to remote work and Zoom calls means we might be seeing our colleagues less, leading to fewer opportunities for socializing.“ [2]

It is however worth mentioning that even small talk can enhance well-being, build relational diversity, and foster belonging. Research shows casual interactions improve mood, energy, and confidence, even for introverts. Overcoming the “liking gap” (underestimating others’ enjoyment of conversations) helps people feel more connected. Techniques include viewing small talk as a “treasure hunt,” using shared surroundings as conversation starters, and moving from surface topics to personal ones. Compliments on unique self-expression or avoiding sensitive topics can deepen interactions. Practicing small talk strengthens social confidence and thereby the feeling of belonging and capability of creating connection [4].

Based on general research and theories on connection, the following summarizes the key elements of genuine human connection:
Emotional Presence – Feeling seen, heard, and understood is critical for connection (active listening and empathy)
Shared Experiences – Shared activities and experiences foster a sense of belonging and mutual understanding
Trust and Vulnerability – Trust allows people to share their true selves, and vulnerability strengthens emotional bonds
Physical Proximity and Touch – Nonverbal communication, such as eye contact, hugs or other forms of physical contact create a sense of closeness (connection is a neuro-biological phenomenon)
Shared Values and Goals – Having common beliefs or working toward shared objectives builds connection
Reciprocity – Giving and receiving support and care create mutual feelings of appreciation and connection

Relevant paper and an extensive look at connection: “The connection prescription: Using the power of social interactions and the deep desire for connectedness to empower health and wellness”


Sources

  1. Maslow, A. H. (1943). A theory of human motivation. Psychological Review, 50(4), 370–396.
    https://doi.org/10.1037/h0054346
  2. D. Henley, “The secret to feeling less lonely in only 8 minutes,” Thrive Global, Apr. 05, 2024. https://community.thriveglobal.com/the-secret-to-feeling-less-lonely-in-only-8-minutes/
  3. C. Steinhorst, “The way people people has forever changed — focuswise,” Focuswise, Mar. 18, 2024. https://www.focuswise.com/blog/from-superficial-to-significant-transforming-how-people-connect-in-the-digital-age
  4. A. Haupt, “7 Ways to Get Better at Small Talk—And Why You Should,” TIME, Jun. 01, 2023. [Online]. Available: https://time.com/6280607/small-talk-tips-benefits/
  5. J. Martino, J. Pegg, and E. P. Frates, “The connection prescription: Using the power of social interactions and the deep desire for connectedness to empower health and wellness,” American Journal of Lifestyle Medicine, vol. 11, no. 6, pp. 466–475, Oct. 2015, doi: 10.1177/1559827615608788.
  6. Deci E L, Ryan RM. Intrinsic Motivation and Self-Determination in Human Behavior. New York, NY: Plenum; 1985
  7. Dutton JE, Heaphy E. The power of high quality connections. In Cameron KS, Dutton JE, Quinn RE, eds. Positive Organizational Scholarship: Foundations of a New Discipline. San Francisco, CA: Berrett-Koehler; 2003:263-278 https://www.researchgate.net/publication/262725459_The_Power_of_High_Quality_Connections

Interaction Design, Loneliness and Public Spaces

In an increasingly urbanized and digital world, public spaces are no longer the main place for community and interaction they once were. However, while global connectedness has rapidly increased thanks to modern technology, smartphones and social media many people, despite being surrounded by others, feel disconnected, isolated and lonely. Public spaces, like parks, libraries, and cafés, have always served as places where people come together. But as our lives become more fast-paced and technology-driven, these spaces are not the first choice for seeking connection, with most digital online solutions being more convenient and accessible.

I find the paradox of a rapidly evolving world, where global connectedness and interaction are increasing, yet loneliness is at an all-time high, to be a fascinating premise. It is a topic that – at least to a certain degree – almost everyone is affected by, and understanding what differentiates different kinds of interaction and connection (e.g. online and face to face) will only become more important in the future, especially for interaction designers. I see designing connection and interaction as an important starting point to tackling many different societal issues, loneliness being only one of them.

Interaction design is the practice of designing the way people interact with technology, environments, and most importantly: each other. It therefore offers the potential to rethink how public spaces function. By creating interactive experiences, design can invite people to slow down, engage with their surroundings, and connect with others in creative and meaningful ways.
With the increasing issue of loneliness, the principles of interaction design and the potential of public spaces I want to ask and aim to answer the question how design can combat loneliness by reshaping the way we interact in public spaces.

When diving deeper into the topic of loneliness, several sub-questions arise for further exploration and understanding. To tackle loneliness at its core, it is important to understand what loneliness is exactly and what the root causes are. These foundational questions help define the phenomenon and uncover why it emerges in various contexts. The effects should also be looked at more closely, posing questions such as: What does loneliness do to us? – physically, emotionally, and socially. Especially when it comes to exploring and developing possible solutions exploring the flip side, will be important. Questions like What is connection? How do we connect? and examining the mechanisms of building (meaningful) bonds are important. Researching on a broader scale, learning about basic human needs and how communities are built is another important aspect that should be considered.

More specific topics for interaction design could include reimagining third spaces like parks or cafes to encourage interactions, designing interactive and participatory experiences, or developing digital platforms that prioritize meaningful engagement over superficial connections. Additionally, incorporating haptic and sensory elements, such as touch-based installations or shared experiences, can evoke a stronger feeling of presence and connection. It’s essential to ask whether the spaces we design truly foster connection, and whether technological connectedness actually equals connection – fulfilling our need to be understood and supported. 
Some interesting ideas for design spaces with connection and community in mind have already been implemented. In many cities, including Graz, places like „Repair Cafés“ [1] can be found. These are spaces where people can not only fix their broken items, but also socialize, connect and learn from each other. “Maggie Centers” [2] provide a place for people affected by cancer in which they can come together, talk, connect and bond over workshops and activities.

It is important to keep in mind that loneliness is a very large and hard to grasp topic. There is existing research, however the approaches and understanding of the topic still vary. Even a general consensus on how to define the term itself hasn’t been found. It can mean different things to different people and it can have various root causes, which means a solution could look very different for many people. An interesting approach could therefore be focusing on human needs in terms of social connection, belonging and purpose, which are things that directly contrast loneliness. When working on possible solutions it is important to keep in mind that there is no one cure, since loneliness as well as connection are complex and deeply personal.

In the upcoming blogposts, I will explore the broader topic of loneliness, connection, and community to gain a solid understanding and foundation of the topic. From there, I will investigate more specific elements of the research question by taking a look at spaces and environments that foster social interaction, such as third and fourth spaces, as well as principles of designing for connection and belonging. I will also look at case studies and examples of successful design interventions to draw inspiration. This journey will ideally give valuable insights and opportunities for addressing loneliness through thoughtful and intentional interaction design.


Repair Café: https://www.repaircafe-graz.at/
Maggie Centers: https://www.maggies.org/our-centres/
The UK has recently launched a campaign to end loneliness: https://www.campaigntoendloneliness.org/
The loneliness lab is a global collective of people and organizations on a mission to design connection: https://www.lonelinesslab.org/