“We question the common belief that closed, tightly connected networks always result in a collaborative mindset among the involved individuals, suggesting instead that the degree of collaboration within a network may not necessarily be linked to its structural features. Successful creative processes typically require a combination of work done independently and as a group. Individuals may first come up with ideas on their own for deep thinking and personal expression prior to sharing them with a group for further input and improvement. This strategy blends the advantages of each technique, utilizing the distinct viewpoints of individuals alongside the varied perspectives and united effort of a team.” (p.9)
Kang speaks about social creativity in a more careful manner, in the forementioned quote they question if a sole focus on the sociality of creativity would be profitable. Through the paper »On Social Processes of Creativity: how creative ideas emerge, develop, and diffuse in social contexts« they go on to say that these creativity enhancing settings have to be fitted to the specific people/the specific team working on the projects. This was also something I later realized in the process of my own event, how it can be difficult to try and combine very different approaches of people, with different progresses, ideas, time frames etc.
On page 22 they say “Cultural and societal conventions have a big impact on how creative ideas spread in a community or organization. Established norms in every social context determine acceptable behaviors, values, and beliefs. These norms have the ability to facilitate or impede the spread of creativity.”, which made me think more about how to create a space to support creativity and social interaction for my own experiment.
At this point I started contacting Luise, the owner of Zotl.